Qual & Quant Research
We imaginatively conduct qualitative research to explore and gain in-depth understanding of attitudes, points-of-view, emotions, behaviors and trends.
Best-in class quantitative research with the most advanced analytics and modelling techniques.
Classic and innovative cutting-edge qualitative and quantitative research and bespoke hybrid research to help your company grow
Online and Mobile QUANT Research
The Internet and the mobile phone are means of communication that allow us to access and obtain information from consumers in a fast and efficient way. But it’s more than that. This new environment poses new challenges while offers enormous opportunities.
Shorter, more agile and dynamic questionnaires that provide a new experience more in line with the new lifestyles and ways of engaging. More adaptive and intelligent questions that are reformulated in real time according to the answers given by respondents.
But there’s more. A new kind of information that can now be obtained. Detailed recording of actual consumer behavior is now possible.
CONECTA is constantly experimenting with new possibilities and imaginatively using the most innovative techniques in online and mobile research.
DIGI QUAL RESEARCH
The current digital environment poses new challenges and offers enormous opportunities for market research.
Since 2006, Conecta has been exploring and experimenting with the possibilities of the new technologies, leading the use of digital media and new communication habits in qual research.
Our digital qualitative methods are the best way to achieve
– Iterative and agile research
– sharper and deeper insights
– multiple touchpoints with consumers
Online communities, on live Focus group, Ethnographic immersion, Bulleting boards, Online UX research